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the wealth
building
academy, inc.
AS SEEN IN
CBC
BNN BLOOMBERG
GLOBE & MAIL
MCLEANS
GLOBAL NEWS
MONEYSENSE
TORONTO STAR
THE PROBLEM IS BIGGER THAN PINK RAZORS
$0.18
The gap between what women and men accumulate in retirement wealth over a lifetime
GENDER WEALTH GAP RESEARCH
Women don't fall behind.
They're held back.
The gender wealth gap isn't about lattes or shopping habits. It's about a financial system that was designed — from wages to interest rates to childcare — to keep women at a disadvantage. This book names it. Numbers it. And shows you how to fight back.
169 years
The projected timeline to close the global gender pay gap at the current rate of change
WORLD ECONOMIC FORUM
$800k+
The estimated lifetime earnings the average woman loses compared to her male counterpart
AMERICAN ASSOCIATION
OF UNIVERSITY WOMEN
INSIDE THE BOOK
Punchy. Practical. Proven.
Janine doesn't just expose the system — she gives you the playbook to dismantle it in your own life and career.
The Real Pink Tax
01
Why gendered pricing is just the beginning — and how the real cost of being a woman runs far deeper than products on a shelf.
The Childcare Tax
04
How unpaid domestic labour and the motherhood penalty quietly drain women's lifetime earnings and retirement security.
The Real Pink Tax
02
Confronting the data head-on: how salary negotiation, job segregation, and promotion bias compound over decades.
Patriarchy-Proof Your Finances
03
Concrete, actionable steps for negotiating your worth, investing with confidence, and closing your personal wealth gap.
Smashing Investing Stereotypes
05
Women are better investors than men — and the data proves it. Learn how to build wealth with confidence and stop waiting for "enough."
The Systemic Fix
06
From policy levers to corporate accountability — what real, lasting financial equality looks like and how to advocate for it.
READER & EXPERT REVIEWS
"An absolute game changer."
"
An absolute game changer for those left out of the conversation. Janine brings the receipts — with research, personal stories, and a fierce call to action that women in every stage of their financial journey need to read.
GirlsWhoInvest.com
Financial Literacy Platform
"
Janine masterfully unravels the patriarchal systems holding women back with actionable steps to fight back. Negotiating equal pay, smashing stereotypes, and investing with confidence make The Pink Tax a must-read. Wise investing advice delivered with power and passion.
Kerry Taylor
Founder, Squawk Fox
"
A terrific, sometimes terrifying and ultimately hopeful book about how the financial system is rigged against women. She offers punchy advice for patriarchy-proofing your finances — for both personal and societal change.
Sarah Kaplan
Director, Institute for Gender & the Economy
University of Toronto
"
Full of real-world examples and the stats to back up the high cost of being a marginalized gender identity. A strong case for systemic and generational impacts — and a vision with real action steps. I can't wait to recommend this to my community.
Chantal Chapman
CEO, The Trauma of Money
ABOUT THE AUTHOR
Janine Rogan, CPA
Janine Rogan is an award-winning CPA, TEDx speaker, and founder of The Wealth Building Academy. She has dedicated her career to closing the gender wealth gap — bringing together rigorous financial expertise and an unapologetically feminist lens.
Drawing from multiple studies, her own lived experience, and years of client work, Janine translates complex economic systems into the kind of punchy, actionable advice that actually moves the needle.
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Chartered Professional Accountant (CPA)
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TEDx Speaker on financial equality
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Founder, The Wealthy(HER) Conference
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Host, The Pink Tax Podcast
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Internationally recognized speaker
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